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Ol’ Days – Cycle News Lampoons Modern Cycle and Super Hunky
Modern Cycho Revisited
Back in the day, someone (Dennis Cox) was sitting around the glamorous Cycle News Central news desk with not much better to do, and such being the case hit upon the idea of creating a motorcycle magazine parity.
Of course you do know that there was at one time a Cycle News West, East and Central. Maybe there was a North and North by Northwest too, who can say. And, as to if there was a news desk and it was glamorous, I am merely speculating. But the rest is more or less true.
Although now mostly forgotten, Modern Cycle was a heavy hitter in the moto rag world at the time and home to the famously infamous Rick Sieman aka Super Hunky.
Back in the day, everything in the magazine world was more wide open in the sense that no one took themselves too seriously. Judging from the sheer number of printed pages and adverts, sponsors must have just backed armored trucks up to the back door and said “help yourself”. Modern Cycle publisher Challenge Publications pitched their other titles such as Military Modeler, Rail Classics, Air Combat and Rod Action. Their other moto titles were Mini Cycle and Dirt Rider.
In this freewheeling world of bra burning and breaking the 7″ travel barrier, came some of the most entertaining moto journalism ever. Perhaps not all of it was of the highest quality; color photos, glossy paper and some facts were hard to come by. But the spirit of motorcycling was never more alive and well.
Here is a look the CN Central handiwork from the April 6, 1976 issue of Cycle News West. Some of the quips are clearly insider jokes and may not have stood the test of time all that well, but others are just as funny today as they must have been back then.
Oh, and don’t fret, Modern Cycle got its revenge a few months later and yes, I have it too. So stay tuned.